On September 18th, we unveiled the findings from our 6th annual Inside Fandom report, focusing on "The Power of Me Time." Free time is a vital part of personal identity, offering moments for consumers to explore their passions and engage in entertainment, gaming and beyond. These activities hold deep emotional connections, influencing how people see themselves and interact with others.
Consumers are especially open to brands that resonate with their interests and values, making this a key opportunity for authentic engagement. Watch the Inside Fandom Broadcast to discover the essential elements to effectively reach fans and gain insights into this passion area shaping culture.
Star of Daredevil: Born Again, True Blood, and The Punisher
Director, Sales Research & Insights, Fandom
Chief Revenue Officer,
Fandom