Our Vision
"To be the entertainment and gaming fan’s first choice for community and experience."
Our Vision defines where we want to be as a company. It describes a desired, future state for Fandom, 3 to 5 years out from today
Our Mission
"Understand, inform, entertain, and celebrate fans by building the best entertainment and gaming communities, services, and experiences."
Our Mission outlines operational, present-day objectives and thebig rocks we focus on, today, in order to accomplish our vision
Brand Story and Tagline
On Fandom, you'll find a place built for fans by fans. A place of joy without judgement, where you belong simply because you're a fan. A place where you can live what you love, and love what you learn. Uncover everything you wanted to know, and everything you didn't know you could.
You'll find a place to delve deeply into every imagined world. A home where you can read, explore, participate and create. On Fandom, we welcome every and any fan: streamers, players and viewers; binge watchers, movie buffs and movie goers; collectors, curators and creators.
No matter what your fandom is, start exploring and let the adventure begin. We're building this world together, for the love of fans.
Fandom.
"For The Love Of Fans"
Because we believe that diversity makes the world a more interesting place (and because couldn’t resist) we’ve created the tagline in such a way that our fans can take a hold of it and make it their own.
“For the love of ____” is a flexible, modular adaptation of our tagline, and the more it is used and personalized, the more it reflects the breadth, depth and diversity of content and people on our platform:
For the love of retrogaming
For the love of Golum
For the love of Lelouch
For the love of the Featheringtons
For the love of Mjölnir
…
Have at it!
